Amuse yourself by piling matches on top of the milk bottle. With care and caution, you can use up a complete kitchen box of matches, and build quite a mound.
Pile matches two per level and cross them over each other to get some height on your tower.
If you have some friends with you, you can play a game. Each one place a match in turn on top of the bottle. The one who topples the mound is, of course, the loser of the game.